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How do sales managers use conversation data to coach reps more effectively?

With AI-generated scorecards that evaluate calls against sales frameworks like MEDDIC and BANT. AskElephant automatically analyzes calls, identifies skill gaps, and surfaces specific coaching moments—so managers coach based on real conversation data, not just reported outcomes. This enables reviewing more calls in less time with feedback grounded in what was actually said.

How it works

  • AI scores every call against your sales methodology
  • Identifies skill gaps and coaching opportunities automatically
  • Surfaces specific conversation moments for review
  • Tracks rep improvement over time with quantitative metrics
  • Enables data-driven 1:1s instead of subjective assessments

Limitations & tradeoffs

  • Coaching insights are only as good as the frameworks you configure—vague methodology = vague scorecards
  • Teams without a defined sales methodology should establish one first

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Last updated: February 2026