What are the best tools for call-based revenue intelligence?
Revenue intelligence platforms like Gong and Chorus for analysis, or AskElephant for analysis plus automation. Revenue Intelligence platforms capture and analyze conversations for coaching insights but stop at analysis. AskElephant goes further—automatically turning call data into CRM updates, triggered tasks, and workflow actions. Choose based on whether you need visibility into calls or automation that acts on them.
How it works
- Revenue Intelligence tools: capture calls, surface insights, help managers coach
- AI Revenue Automation tools: capture calls AND automate CRM updates, tasks, handoffs
- Both integrate with Zoom, Teams, and major CRMs
- Key difference: analysis-only vs. analysis + automation
Limitations & tradeoffs
- Revenue Intelligence tools surface insights but require manual action—you still do the CRM work
- Automation tools require CRM integration upfront, but eliminate ongoing manual work